奇瑞汽车股份有限公司

产品规划主管

2019-08-16

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5年以上经验本科以上学历

岗位职责:

1 Ownership of products from concept to launch to retirement.

2 Developing market segmentation with the objective of targeting each segment based on their unique customer needs.

3 Identifying and quantifying unmet customer needs; creating product specifications based on key customer needs; working with engineering and sales to successfully launch new products into the market on time

4 Communicating key values to customers around the world

5 Gathering market research and conducting analysis of competitors in each segment with respect to corporate strategy, business and channel strategy, new product introductions and technology.

6 Collaborating with the other team to drive market communications activities for the business including promotions, ad placements, trade events/shows, press releases and development of marketing materials such as brochures, datasheets, product videos and other digital media.

7 Collecting, analyzing and presenting information monthly at business reviews and forecast meetings for informed decision-making

任职要求:

1 Bachelor degree above with major in Business Management / Marketing

2 At least 5 years' related working experience in Auto industry

3 Good business accruement and commercial sense;

4 Self-motivated and result oriented;

5 Strong communication/presentation skills;

6 Strong interpersonal skills;

7 Fluent Mandarin and English;

工作地点:

上海市/青浦区

直接应聘

奇瑞汽车

公司地址:安徽省芜湖市

行业:轿车

规模: 1000人以上

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